Texting is a great way to market directly to your clients, right where they live on their phones! You can customize your messages with trackable links, personalized information, and photos to create unique and engaging customer communication. Now you're ready to start building campaigns! They return for five more appointments that year, generating $375. Start for Free. If it's mobile-friendly your e-newsletter will automatically re-size, adapting its format to fit any screen and be easy to read and navigate. Two-way conversational text messaging makes it easy for customers to confirm, cancel, or reschedule appointments, helping you avoid costly no-shows. Salon text messaging is the quickest way to confirm an appointment, follow up with them to get a review, or answer their questions. Daysmart Salon Software allows you to send SMS blasts to your clients with ease. Advertisement Recommended Text Message Marketing for Barber shops Keith Carberry 1.7k views 30 slides Text Message Marketing for Nail Salons The secret to achieving a picture-perfect blowout is just that, a secret. Muse Salon and Spa is an excellent example of how to use a parallax effect throughout the site. All rights reserved. Text messages are delivered to mobile devices as soon as they are sent. We are fully committed to help grow your business! Were not saying you shouldnt send emails. Unlike most other forms of direct marketing, Short Message Service (SMS) marketing is fast and personal. Word of mouth is when a consumers reflects their interest in a company's product or service in their daily dialogues. The most important step in designing your text marketing strategy is gathering contacts. As more people read and respond to your texts, youre also boosting engagement with your target audience! All rights reserved. Log into your account, head over to the manage tab, click marketing and then switch on Text Message Marketing. Salon Text Message Marketing Marketing December 5, 2018 SMS Messages for Salons There are many types of businesses that benefit from using text message marketing, but salons and spas in particular have incredible potential for receiving a high ROI by texting their customers. GlossUp is a text-message marketing feature which can deliver individual messages to a curated list of clients. Bought Product VIP Salon Beauty Tip of The Week: Sunday scaries hitting you hard? Do you remember the last time you had to call a companys customer support team for help? Vous participez la mise en place du contenu ditorial sur le site See for yourself how communication with clients will improve at your salon. 8. Follow through on your promise and send only what and how often you said you would send. Now is the perfect time to start building your salons subscriber base and build relationships with new customers who want to keep coming back! : This is your chance to get ahead of other salons in your area. The fact that 98% of SMS messages are opened speaks volumes to how valuable this channel is to marketers. Boost customer engagement with your salon or spa by using TextSanity's broadcast text messages tool. Rosy Salon Software was founded by former Salon & Spa owners to develop common sense management solutions specifically for Salons & Spas. And, with a proven 98% open rate, clearly, its how they prefer to hear from you! Word of mouth: Generate Word Of Mouth Marketing. Beauty comes from the inside, inside the hair salon. Since text messages arent invasive, your clients can respond at any time. Hair can be red, hair can be brown, come on in and we'll change your crown. Youll get 50 messages, plus you can create a keyword. Automatically follow-up after scheduled appointments to ask for reviews or to thank customers. Dear CLIENT'S NAME, this is a reminder from Jessica at Butterfly Salon about your appointment on DATE at START TIME for a SERVICES. Text Marketing can be used for promotions, announcements, last-minute closures due to inclement weather, and so much more, but there is a strategy to execute this properly. Select to More. Send recurring or one-time blasts offering a call-to-action. Still have questions? It provided a strong channel for Kelsey to create personal interactions with each of her clients. I highly recommend integrating social media as it offers yet another portal for booking appointments or letting clients know about openings.. Got a great new offer or simply want to boost sales during a quiet period? Next time you send out a salon email campaign test it first on your own phone. But here are the basics of getting started with at a glance. So, are you ready to up your marketing game with Text Message Marketing? Text reminder messages to clients. Try SimpleTexting free for 14 days. Thanks to client data storage allocated in one place, sending marketing messages from your hair or beauty salon will be even easier and more effective. Equipped with ready-to-use email and text message templates, you can easily stay connected to your clients and let them know about any upcoming promotions, new services added to your menu, or last-minute openings. Its also a good idea to document and save or have access to all opt-ins and messaging permissions and to add your text marketing privacy policy to your website. In the case of emails, the communication must have an accurate header and subject lines and include a valid physical address. For consumers, interacting with employees can feel tedious. Marketing Suite can also help you take your client retention strategy to the next level. Previously, sending an SMS blast was considered invasive. "5 in 1" special offer (specific for groups and families) Birthday discount. With 98% open rates, you can be sure that your message has reached your target audience, in comparison to the 20-30% reach from email. Better yet, clients dont just open texts, they engage with them. Like Kelsey, users have brought in thousands of dollars . Search Engine Projects helps build a solid marketing plan for the hair salon. If you have 30 seconds we would love it if you could fill out this survey and let us know how we did. Our customers use text message marketing to schedule campaigns, field customer service enquiries and to engage in two-way conversations. The good news is that with a little planning and effort, you can create a marketing plan that will help your salon thrive and focus on tactics that fulfil your objectives. Your email address will not be published. For more information on the differences in content and whether or not restrictions may apply, click here. For instance, sending text message reminders for appointments (or appointment confirmations) is an effective way to ensure salon customers never miss an appointment. Hi Krysta, we hope youre feeling refreshed! Reply 1 to confirm, 2 to cancel, 3 to reschedule. Sending an SMS blast, on the other hand, is as easy as sending a text. pick the right number for your SMS marketing efforts. Businesses that use texting as a form of communication must obey all legal requirements and regulations for their area, and should always follow text marketing best practices. After being in the hair business for quite, Ursula Augustine was recently awarded the title of Software Savant, Daysmart Salon is frequently updated with new features. We are fully committed to help grow your business! 1. Thus, you must be as brief and precise as possible. With everybody living on their phones these days, text messaging has become the preferred method of communication. Thanks to Aviaros campaign messaging system, you can ensure customers are always in the loop about your discounts and coupons for products and services. 8 Simple Salon SMS Marketing Guidelines 1) Keep promotional texts short, sweet and precise: A text message carries only 160 characters. Here are seven reasons your salon needs SMS blast marketing. Copyright 2022 SimpleTexting, LLC. For example, send a text reminding customers your booking schedule is open for the next month. Increasing bookings and revenue with discounts, Images of manicured nails with new colors and designs, On a window display or on the tables in your waiting area, On stickers with your keyword and number on salon mirrors, Advertise it as a way to sign up for special offers or enter an SMS sweepstakes, Pin your keyword or phone number to your social media profiles. Receives Services Get a personalized walk through and see how SimpleTexting can solve your communication challenges. Pro Tip: Enhance your COVID compliance by having your client text when they arrive and are ready from the parking lot. Which is why it is a great idea to keep tabs on your loyal clients, their preferences and interests. Your best bet is to pick a texting platform that gives you the flexibility to design a strategy that works for you. Sending one text to a large group simultaneously is useful for: Send announcements about your next big sale, new service, or latest hair products to your entire customer base with one click. As a result, youre also more likely to notice an increase in engagement, too. Do you already have a list of phone numbers from people who have given your spa or salon permission to text them? Text message marketing can help you generate word of mouth, improve engagement with your clients, and show your clients you appreciate your business. Select Marketing. The Commission began this rulemaking process when directed by Congress after the Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003 (CAN-SPAM Act) was passed. Each separate communication in breach of the Act is subject to stiff fines, so noncompliance can be very costly. The average click-through rate on text messages is 36%, and the conversion rate of SMS hovers around 45%. Birthday Happy hair, Happy life. Your clients are probably already familiar with your phone number. In this article, we'll discuss the most important aspects of marketing your beauty salon, as well as some tips for putting together an effective marketing plan for your salon. What about the last time you needed to schedule a doctors appointment? When it comes to texting, here are some things to keep in mind: Its essential for mobile users to opt-in for any business-related texting. You can either send appointment reminder messages by typing them manually from your phone, or you can send them automatically from Goldie, the best appointment reminder app for hairstylists and salons. Share it! Namaste! In comparison, spa and salon emails have an open rate of 28-33%. Get yourself ready because you're going to be jam-packed with clients at your spa or salon, and might even need to work extra hours after you implement these ideas! Mass text messages send to your choice of existing clients. Meanwhile, you dont have to worry about finding time for an extensive marketing plan. LATEST NEWS Tools for Everyday Time Management in Your Salon One Salon's Technology Journey Simply copy these templates and customize them to fit your needs. And, if youre made aware of any violations or customer complaints, rectify them quickly and thoroughly. Text message marketing can help you avoid this issue. Here's how one new client can turn into a healthy profit center for your salon: You have a new client who schedules a haircut for $75. Broadcast text messages communicate important and exciting information with clients. Keep reading to know the fruitful results of text message marketing. Then, as they scroll down the page, visitors are shown a picture gallery that depicts the best of the salon's services. 16. Never Received Services While the typical open rate for email hovers around 20%, text messaging averages 98% consistently. High open rates and strong engagement are two of the advantages of SMS marketing. The longer it takes for an image to properly display, the more likely your clients will move on something else. Offer the best customer service in the beauty business while streamlining booking, billing, and appointment confirmation. Send your first message in minutes. They can receive appointment confirmations or hear about your newest hair care products, all while taming their locks at home. If 97% of all text messages are opened and 45% of texts are responded to - that means that more than half of the people who see your texts will respond in some way. This flexibility makes it easier for clients to respond to your texts. Square Text Message Marketing offers a 30-day free trial. Instead of sending a quick response, recipients have to click a link and perform asecond action on your website. The Team at Salon.Marketing have crushed it for us! You deserve it! With your salon software, you can find out the single people on social networking websites and send messages to make their V-day special. If people dont already know and love your brand, youll fail to stand out from the crowd. In addition to special offers, one-to-one texting, and appointment reminders, we have also seen salons send: Text message marketing can be just as visual as email marketing. Its primary function is to ensure text marketers adhere to proper business rules and conduct. Print reminders are likely . However, only 11% of businesses are using text messaging as a part of their marketing strategy! Get a FREE deep-tissue cleansing facial with any massage. 3. 1. Now make it personaladd whatever you want to say, choose when to send, then simply walk away. 1. Plus, the average response time for a text message is 90 secondscompared to 90 minutes for email. It's easy to check. Armed with the right salon marketing strategies, advertising, and promotional ideas, we'll now cover additional salon marketing ideas to take your salon to the next level. You can also search our success stories to see how businesses like yours reach their goals with SMS. Most salons wonder if SMS marketing actually works. Like any communication, salons and spas use text message marketing in different ways. Your clientsare already accustomed to the speed, flexibility, and ease of texts. 54% of consumerswant to receive marketing messages through texts. 20 JAN 2022. Although the law gives you much leeway, you must disclose clearly and conspicuously that your message is an advertisement. Follow all laws for marketing, including those based around alcohol, tobacco, and marketing directed toward children under 13. Under Text Marketing, click Enable Texts for all Clients . In the case of texting, its best to have a clear purpose for the communication and to keep things simple with concise messaging and an easy call to action. 7 Reasons Your Salon Needs Text Marketing: 1. Built by salon owners, SalonTarget provides tools suited to your salon's needs. Staying in-tuned with customer shopping trends and deploying SMS Marketing customer contact strategy will aid spas and salons in securing a part of this massive market growth. However, text marketing mostly evolves around pros. In addition, section 14 of the CAN-SPAM Act requires the FCC to develop rules to protect consumers from unwanted mobile service commercial messages. The primary statute that affects the use of texts is the Telephone Consumer Protection Act of 1991 (TCPA), which restricts telephone solicitations and the use of automated telephone equipment. Cet objet prsente l'historique de toutes les manifestations effectues toutes campagnes marketing confondues. Text message marketing also makes it easy for your clients to opt-in and out of texts. When youre less invasive, people are more likely to read your messages and respond. Recipients need to have a clear and apparent means in which to opt-out of receiving future communications from you. The best part is that you can take deposits, full payments and tips online, without having to deal with cash anymore. Text Marketing is Direct Consumers are becoming more aware of when businesses are trying to sell at them, rather than communicate with them. Instead, consumersprefertexts among other communication methods. Hi! It collects complaints about companies, business practices, identity theft, and episodes of violence in the media. 5) Muse Salon and Spa. Shadows Hair Salon is one of the top beauty salons in Irvine, Orange County, California. Thats not always easy if your clients are balancing other tasks. All Rights Reserved. If so, you can upload it directly into your SimpleTexting dashboard. Love is in the air! Whether you have an existing Salon Website you are looking to improve, or you are planning a new site for maximum performance, then these Easy Steps will guide you through the process in a logical order. There's nothing worse than waiting around for a no-show. Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience. Keywords are a short word or phrase that customers can text to sign up to receive your messages. Most Younique presenters will offer an incentive with the opt-in invitation, "Text special to 21000 for 20% off your next order!". You can also focus on one-on-one messaging for individual appointments (and everything in between). Congratulations Leah on your 50th massage with us! Text Message Marketing for Hair salons May. Unlike an email, phone call, or long blog post, texts arent time-consuming. You also want to give your clients a way to opt-out (i.e., Text STOP to halt text communications). Your customers simply text one of three keywords to your dedicated number, and then youre set to send out text messages and market directly to your customers where they liveon their phones. Read this post on How Seattle Sun Tan Used Salon Text Message Marketing to Generate $200,000 in Revenue Image Source: Get Nailed Las Vegas 3. Heres How to Do It, Customer Spotlight: Ursulas About Phace Rittenhouse Makeup Studio. If you send confirmations by text, why not your marketing? Learn more by visiting this page. We use these steps EVERY day, and know they can give you a salon website with exceptional performance. These are all easy-to-implement ideas that you can action and complete already today. Automatic Texting Written by Series Eight. Be very clear what your clients are signing up for, including the type of content and the maximum frequency of communications in a given period (per day, week, or month) they should expect. Many practical salon marketing ideas can help you increase traffic and revenue.. One of the most important is to create a strong branding identity that reflects your unique salon culture and personality.. You can also use social media to reach new customers, target existing customers with special offers, or collaborate with other businesses in your area. Bring out the Christmas vibes - online and offline. Making it as easy as possible for customers to reach you and cancel appointments is a great way to limit no-shows. Call 800-696-1393 or email tmsales@textmarks.com. Text Messaging for Beauty & Hair Salons Improve your attendance rates and get the most out of your bookings with salon SMS reminders and more. Be sure to keep your communications professional but relatable and to utilize different forms of media for better customer engagement and action. Unlike these other marketing channels, texts arrive directly in front of your target audience. Other Beauty Salon Text Messages and Salon SMS Marketing Ideas. When youre ready to upgrade to a paid account, simply change your billing plan from the dashboard. Benefits of text marketing for salons. Using text marketing for salons and spas is very simple. Salon SMS marketing, or text marketing, is a form of mobile communication used to engage your clients. Text marketing represents to most effective and affordable way to promote not only the services offered by your salon, spa, or barbershop, but the large stock of hair care products that help increase sales. Salon Marketing Templates For every marketing template you will ever need to market your salon online and in the salon You don't need to hire a graphic designer for your brand to look beautiful. Watch how it works. Appointment reminders. This might be the first type of text that comes to mind when you think of a marketing text message, offering a sale or a promotion for your business or brand. Learn more about this and contactless checkout ideas here. Find out about salon text message marketing - Demandforce is an automated marketing and communications software that automatically syncs with your management system and created effortless marketing bliss. To reschedule, please call (917) 478-3387. (Were confident youll love your texting experience.). The law is clear that even if you have others manage your marketing communications, you are still responsible for the communications and must comply with the law. They revamped our website and started a killer SEO strategy. The good news is, its a lot simpler than you think to secure permission. Simply avoid any compliance issues, and youll have both successful text marketing campaigns and happy customers. Rosy Salon Software was founded by former Salon & Spa owners to develop common sense management solutions specifically for Salons & Spas. Without this strategy, however, you might miss out! When customers have the convenience of their phones and salon sms for communication it helps increase loyalty and reoccurring appointments. Some marketing methods can become costly and time-consuming. In the bottom right corner, select the + sign to begin creating your text marketing campaign. In such a case, it still must not provide false or misleading routing information but is otherwise exempt from most provisions of the CAN-SPAM Act. Remember to stay focussed on your goal and to get to the point immediately. This form of communication allows business owners to compose one message and send it out one time to multiple clients. Having great deals often encourage clients to try new services and get new people through the door. It can sometimes take a while for email images to load, too. Youll still receive calls as usual, but can send and receive messages from our SimpleTexting dashboard ormobile app. Here are a few statistics: 98% of text messages are read within minutes of receiving them. If the recipient doesnt know and trust you, theyre not likely to open a physicaloremail messages. Streamline your communications with Automatic Text Campaigns. Before you send your first message, you need to make sure you have permission, or express written consent, from all your customers. 9. Whether or not a message is covered under the CAN-SPAM Act depends on if the communication contains commercial content or transactional or relationship content. And well help you every step of the way. With Rosys Text Message Marketing, you can send an individual text or message a larger group to share news, promotions, trends, new services, recommended products and tools, and so much more. To provide full-featured salon and spa management Software as a Service (SaaS) to the beauty industry that leverages the latest technology and allows users to build deeper relationships with clients while increasing their revenue and profitability. If receiving texts no longer feels convenient to them, they can opt-out with a single text. Spa & Salon Text Message Marketing Uses Use text messaging from your Text2VIP account to send special announcements, appointment reminders, limited time offers, requests for reviews, product releases, staff alerts and more! In comparison to email, text message marketing drastically increases your bookings at a much more efficient rate. Youll want to promote your keyword in as many places as possible. Just a few minutes after sending out her texts, Kelsey saw just how powerful reaching clients en masse through a text blast was. Visibility is the key to earning a return on your investment into text marketing. Fill last-minute openings on your books. the best Salon Marketing Plan- step 1. With SMS Connect, salons and spas can instantly communicate with their clients via targeted text messages. If youre building your contacts from scratch, no worries. Save my name, email, and website in this browser for the next time I comment. This article covers how topick the right number for your SMS marketing efforts. Text marketing is the convenient and affordable solution for spa and salon workers looking to have their messages honored and heard. This helps them spread the word and makes it easy for interested customers to sign-up for alerts. Whats interesting about this study is that Seattle Sun Tan did not have an existing data base of customer phone numbers, which means they catapulted their subscriber database from zero to 4,774 entries in a mere month! Instead, you can reach your subscribers and appear among texts from friends and family. By sending an SMS blast to your clients, you can remain top of mind year-round. Texts allow customers to live their liveswhile communicating with your salon. Many of us have adopted mental filters to clear away the junk. Your hair beauty, our duty. Plus, consumers constantly have their phones in hand. Read this guide to find out why spa and salon SMS marketing is the best way to reach clients. We allow you to text-enable your existing 10-digit landline. "Bring a friend" discount. After your first 30 days, we charge a $10 monthly subscription fee, plus the cost of the number of text messages you send each month, based on the tiers below: Note: Additional fees will be based on how many texts you send per month. Consumers are becoming more aware of when businesses are trying to sellatthem, rather than communicatewiththem. Today, the number of cellphone users is at its highest point, with an estimated 238 million users in the U.S. alone. New Leaf Spa Today only! We went from consistently seeing between 250-300 New Clients per month to now 550 - 600 New Clients PER MONTH! Last, give your clients the option to choose to receive your text messages with a simple opt-in process. Required fields are marked *. Could we please enable some services and cookies to improve your experience and our website? Mass text messaging is a way to send SMS messages to thousands of your contacts at the same time. With Text Message Marketing, you can send an individual text to remind a client to book their appointment or message a larger group to share promotions, trends, new services, and more. TCPA also specifies several technical requirements for types of communications, including SMS text messages. Check out all the ways SimpleTexting makes building your campaign easy on ourfeatures page. Appointment Next, you'll secure your dedicated number, which is what your clients see on their phones for text campaigns from that point on. Text message campaigns can be combined with email campaigns to create a complete marketing program. Read on for everything weve learned and how you can use it for your own text message marketing strategy. If you own a salon or spa, people are looking for spray tans, mani-pedis, hair color changes, and more. Many consumers prefer typing over talking. Instead of wasting time creating a long email, you can type out a text in a matter of seconds! While someone is likely answering the phone, they cant respond to three calls at once. A great part of successful salon text message marketing involves making your clients feel special, appreciated and like you know them better than they know themselves! Instead, untangle your marketing strategy by adding SMS text messaging to the mix. Surprisingly, text message marketing case studies typically show a high retention rate following a campaign that offers a free product, service, or discount. They protect the integrity of all mobile communications, including text messaging. Click on Email and Texting followed by Reminders and Notifications. How Salon Tech Companies Can Save Your Profits in 2023, Tools for Everyday Time Management in Your Salon. You can add GIFs, hyperlinks, images and PDFs to your text messages. Let Aviaro and ALINA handle your incoming SMS messages while you and your team pamper your customers. To get started, just log on and hit the marketing tab in your Rosy Salon Software account then switch Text Message Marketing on and select how many messages you want. The Federal Communications Commission (FCC) has adopted rules to protect consumers and businesses from the rapidly growing number of unwanted electronic mail messages. The salon has a unique business model that required unique online marketing. Just like that, your Automatic Text Campaigns are on autopilot. Liked it? Monthly special offer. By sending an SMS blast, youre making it easier for clients to interact with your salon. Send promotions to clients filtered by specific criteria. Integrate your marketing Connect SMS to your scheduling software and set thresholds that automatically send reminders, or even discounts, to customers who are overdue for another appointment. To stay in compliance, heres a rundown of the basic requirements for commercial communications under CAN-SPAM: So, how do you make sure that you stay in compliance? Mass text customers that don't have an appointment already scheduled or haven't scheduled an appointment in a while. The CAN-SPAM Act establishes requirements specifically for commercial messages, affords recipients the right to put a stop to the communications, and spells out severe penalties for violations. Text messages are short, sweet, and easy to consume. To thank you for your continued business, here's a special offer just for you: www.youroffer.com. You can set up your marketing campaign for mass texting with your entire contact base. Just a reminder from Lisa/Butterfly Studio about your appointment on DATE at START TIME. Filed Under: Rosy Features, Technology Tagged With: compliance, marketing, salon, salon software, spa, text appointment confirmation, text message marketing, Your email address will not be published. The CAN-SPAM Rule, which implemented the Act, requires commercial messages to contain, among other things, accurate information, and provide the recipient with the ability to opt-out of future messages. But if youre not sending text messages, chances are your customers are missing your messages. This year's SALON TODAY Annual Marketing Program (STAMP) honored 37 winners in 21 categories. To get the most out of the channel, youll need to know how to create the best spa and salon texts for your business. We can also set you up with a text-enabled, registered local number or help you pick and verify a toll-free number. The site greets the visitors with a striking grayscale image of a stunning model. Holiday discount. Unhappy experiences can scare away clients forever. SMS marketing is an ideal way to bring in more business for the salon, targeting both new and existing customers with messages, updates, and offers directly on . Thanks Reagan, Ill text you a calendar link! Everything comes with pros and cons. Weve written a guide on how tocollect phone numbersif youre unsure where to begin. In fact, texting has replaced phone calls for many consumers. If youre ready to give text marketing a try, we encourage you tosign up for a free 14-day trial account. Start your trial today. But your salons text marketing program should be shared far and wide. 6 Creative Text Marketing Campaigns for Your Email open rates range between 20 and 30%, Meanwhile, SMS text message marketing has a 98% open rate. By choosing text message marketing, youre giving yourself a break. Using text marketing for salons is a . We all know how easy it is to find good specials to salons and spas, prompting people to try new places each time in order to get the best deal on their desired services. Dont wait around! Customer loyalty offer. Whatever works best for how you like to communicate and engage with your clients. Some hair salon promotion ideas include: "First time client" special offer. To Trim Or Not To Trim. It is an effective form of communication that can increase foot traffic and strengthen the brand awareness of your business. Creators of award winning hair. Service Provider Always monitor what others are doing on your behalf, as both you and they are legally responsible. Text marketing is a great choice to use with existing customers. Wrapping up. By adding an SMS blast to your overall marketing strategy, you can reach your clients without becoming an annoyance. As part of a fast-growing market, salons and spas have a big opportunity. As social media algorithms change, its also challenging to appear in tags and feeds. However, this medium does come with compliance regulations that are important to follow. Simply choose your filter type and customize away! One spa might send its promotion or offer out to a hundred customers, while another may be looking to reach out to clients individually. Find out why leading salons use SimpleTexting to reach their clients. En effet, au-del des salons, cet objet permet de regrouper beaucoup d'autres types d'oprations : Exhibitions, spectacles; Sminaires divers; Evnements de communication divers; Etc. Text message marketing encourages you to keep your messages short and sweet. In fact, text marketing takes advantage of the most popular form of direct communication to attract new customers, develop high-value relationships, and increase sales. Life can get busy and everyone is subject to forgetting, but by sending a simple appointment reminder, you can save both you and your client time and money. Whether you send messages immediately or schedule them for later, Text Message Marketing is a cost-effective form of communication that lets you send a one-time message or create ongoing campaigns. 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